Lexus Celebrates Design at NYCxDESIGN Festival with Ambiance Installation
Lexus is widely recognized for pushing the boundaries of innovation, offering vehicles that combine luxury, safety, and sophisticated style. Known for their sleek exteriors and refined interiors, Lexus models continue to impress. The brand recently participated in the NYCxDESIGN festival, debuting its Ambiance display—a curated showcase that highlights some of Lexus’s most celebrated design elements.
Lexus has long been recognized as one of the world’s most respected luxury automakers. Known for crafting high-end vehicles that blend innovation with elegance, the brand is now offering something fresh and exciting for its fans. In New York City, Lexus has introduced a new pop-up experience that merges a sleek showroom with striking art displays from local NYC talent. This event, aptly titled “Experience Amazing,” brings together design, technology, and creativity in an unforgettable way.
At first glance, surfing and the automotive industry might not seem like a natural pairing, but Lexus is redefining that notion. The prestigious automaker recently announced a multi-year partnership with the World Surf League (WSL). As part of this exciting collaboration, Lexus will take on the role of title sponsor for several major WSL events in the upcoming year, including the Pipe Pro, Trestle Pro, US Open of Surfing, WSL Awards, and WSL Finals.
Each year, the Specialty Equipment Market Association (SEMA) show in Las Vegas is the place to see the latest and most excellent custom builds from the top car builders in the country. This year, Lexus revealed five incredible custom builds, each one showcasing the latest in Lexus design and technology.
Fans of all types of cars, from classics and luxury vehicles to sports and supersport cars, gather each year for the exciting Monterey Car Week festival. Held at the artistically renovated Monterey Conference Center in California, enthusiasts can learn about and experience firsthand a wide array of some of the fascinating new developments and innovations currently available in the industry.
Lexus announced a new partnership with Georgia Tech Athletics. The three-year agreement names Lexus the Official Vehicle of Georgia Tech Athletics. It includes marketing and promotional opportunities for the luxury automaker.